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Pre-Show Clinics ( Full Day Sessions )  
Pre-Show Clinics ( Half Day Sessions )  
Urban Foresters Symposium  
Seminars  
Registration  
Just In! Continuing Education Credits Confirmed.
Click here for a list of CanWest sessions that qualify for education credits.
 

Pre-Show Clinics

Tuesday, September 27th - 9:00 am to 4:30 pm


The Business of Landscape Design

Planting, Growing and Reaping the Rewards of Good Business Practices.

Speaker: Kimberley Seldon
Kimberley Seldon Design Group
Speaker Bio

Pre-registration: BCLNA Members $250; Non-Members $300; At the Door: $350.
Price includes lunch.

Satisfaction by Design... isn't that what you'd like to offer your clients? A system of working, billing, collecting fees and, finally, enjoying the positive praise and ongoing referrals of happy customers. That's what Kimberley Seldon has offered to working professionals who have taken her trademarked Business of Design® courses. It took 5 years with a seasoned business coach for Kimberley to transform her practice and put her company on track for advancement. Using proven techniques, she doubled her income three years in a row.

Operating a landscape design firm is no different than operating an interior design firm. And this clinic has been tailored for small landscape design firms who want to improve business practices immediately.

You will learn:
- What you should be charging, over what your competition charges.
- How to increase your fees.
- How to eliminate cash flow problems forever.
- Detailed strategies for managing clients and their projects.
- How to ease jobsite disruptions.

Discover the Number One Reason design professionals get fired, and more importantly, how you can avoid that. You'll also learn how to get a "yes" from clients with a targeted presentation. And finally, Kimberley reveals how you turn a finished project into a promotional vehicle to gain new business.


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Tuesday, September 27th - 9:00 am to 12:00 pm

Lawn Care in the New World



Speaker: Mario Lanthier
Crop Health Advising, British Columbia
Speaker Bio

Pre-registration: BCLNA Members $115; Non-Members $150; At the Door: $175.

Can we deliver a healthy lawn without using conventional pesticides?
Join us as we discuss the methods used by the best turf managers in British Columbia.

This 1/2 day session will focus on the cultural practices that make a difference - what grass to overseed, when to fertilize, how much compost to apply. It will be of interest to lawn care companies and personnel at garden centres that answer questions from the public.

As a bonus, we will review the new reduced risk herbicides now available to control lawn weeds. Bring your current lawn care program - this session will allow you to review all components and make changes where appropriate.


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Tuesday, September 27th - 9:00 am to 12:00 pm

Branding from the Inside Out

Be extraordinary or be eliminated!

Speaker: Isabelle Mercier Turcotte
LeapZone Strategies, British Columbia
Speaker Bio


Pre-registration: BCLNA Members $115; Non-Members $150; At the Door: $175.

Does your brand measure up?
Find out at this informative seminar where you will learn what it takes to define your message, be clear on what you stand for and live it out loud; by first focusing on the internal facet of your business (its personality) and second, on the external facet of your business (its behaviour).

With Isabelle Mercier Turcotte, pioneer brand builder and business performance catalyst, you will learn:
- What branding is not, and more importantly what it really is.
- A simple brand success formula that raises everyone's bar.
- The "core truth" of what makes your business the only one like it out there!
- The external factors that create your business behaviour.

Plus…MARKETING BONUS! Learn the smart way to attract attention to your business.

This clinic is a learning opportunity to set your brand success wheels in motion, by providing direction on what is needed to attain a higher level of clarity about who you are and where you want to stand in the market.


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Tuesday, September 27th - 1:30 pm to 4:30 pm

Edible Landscaping

Sponsored by Bylands Nurseries Ltd.

Speaker: Rosalind Creasy
California
Speaker Bio


Pre-registration: BCLNA Members $115; Non-Members $150; At the Door: $175.

Progressive landscapers!
Learn how to create an organically grown edible garden with help from Rosalind Creasy's mouth-watering slide presentation.

A pioneer in the field of edible landscaping, Rosalind will recommend alluring edible plants for home gardens, provide an overview of the wide variety of edible landscapes, and share principles of landscape design exclusively for edibles. Local growers will also take part unveiling the latest varieties and cultivars available to the BC market.

This clinic is guaranteed to inspire your next edible landscape.


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Tuesday, September 27th - 1:30 pm to 4:30 pm

Keeping Up With The Click

10 key principles to stop the insanity and leverage technology to
simplify and restore balance.

Speaker: Isabelle Mercier Turcotte
LeapZone Strategies, British Columbia
Speaker Bio

Pre-registration: BCLNA Members $115; Non-Members $150; At the Door: $175.

How do you create a flourishing business without burning out?

How do you keep up with and succeed with the rapid technology advances of today? LeapZone Strategies' Isabelle Turcotte will show you the principles on ending the craziness, and using technology to simplify and restore balance.

Plus:
- How to grow your business or career while staying current and loving life.
- What it takes to adapt and triumph in the digital age.
- 10 key principles on keeping it simple to avoid hitting the panic button!
- Your next step to raising the bar for an empowered digital life.


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Urban Foresters Symposium


Wednesday, September 28th - 9:30 am to 3:30 pm
Registration opens at 9:00 am.

Pre-registration: BCLNA Members $125; Non-Members $150; At the Door: $175.
Prices include lunch.


Attendees gain access to three informative presentations :

- Arboriculture & The Law : The Duty of Care
- Just How Risky are Trees? A Closer Look at the Cases, Claims & Costs.
- Tree Risk Management Programs


Arboriculture & The Law : The Duty of Care


Speaker: Dr. Julian Dunster
Dunster & Associates Environmental Consultants Ltd., British Columbia
Speaker Bio

The session will review key concepts about Due Diligence, Duty and Standard of Care, Liability, and Negligence. The role of contracts, report writing and clauses will be explored, and an overview of key court cases will be presented to highlight important aspects for municipalities, tree care companies, and arborists in general.

Dr. Julian Dunster is a BC registered professional forester, planner, consultant, writer and certified arborist.


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Just How Risky are Trees?
A Closer Look at the Cases, Claims & Costs.

Speaker: Lindsay E.W. Nilsson
Staff Lawyer, Municipal Insurance Association of British Columbia
Speaker Bio

BC municipalities have experienced their fair share of legal claims as a result of fallen trees, tree overhangs, roots causing damage to sidewalks and more. From trip and falls to car accidents, learn first hand about the claims and costs associated with tree hazards found throughout BC.

Lindsay is a lawyer specializing in municipal defence work, involving the representation of MIABC members.


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Tree Risk Management Programs


This segment will feature arborists representing BC Municipalities who will present an overview of their Risk Management Programs. The experts include :


- Mike Hunter, City of North Vancouver
- Alan Kemp, City of Nanaimo
- Greg Ward, City of Surrey

They each will share with you their policies, procedures and program information on how their municipality handles risk management with respect to shade and forest trees.

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Seminars

CanWest is pleased to present several seminars at this year's show that cover a variety of industry related topics. Browse below to see session details and speaker bios. Seating in CanWest seminars can only be guaranteed through pre-show registration. Seats may be available at the door but only subject to availability. Please register now to avoid dissapointment.


Seminar Pricing :
Pre-registration: BCLNA Members $65; Non-Members $75; At the Door: $85.

Group Rates : ( 4+ attendees from one company )
Pre-registration: BCLNA Members $55 per person;; Non-Members $65 per person; At the Door: $75 per person.

Student Rates :
$30 per seminar.

Bonus : FREE Trade show badge with each seminar registration!.

*Pricing is listed on a "per seminar" basis. Listed pricing does not apply to half day workshops.


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Wednesday, September 28th - 10:00 am to 2:00 pm

The New Marketing Mix for Garden Centre Retailers

Seminar sponsored by Valleybrooke Gardens Ltd.
Coffee Sponsor : Kato's Nursery ( 2007 ) Ltd. & Skagit Gardens.


Speaker: Jonathan Matteson
Kellogg Garden Products
Speaker Bio

Exclusive half day workshop for retailers
.
Pre-registration: BCLNA Members $150; Non-Members $175; Students $150; At the Door: $200.
Prices include lunch.


Jonathan Matteson spells out what HisGen wants. He'll introduce marketing tools to generate profitability and customer satisfaction. From traditional, to e-savvy, to the viral use of Smart Phones, this half-day session will reveal how to best utilize these tools, when to engage customers, how often, and how much to spend in the process.

If you can't use a hashtag in your geo-location update, you'll want to sign up. Follow @gardenmarketing tweets for a taste.


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Wednesday, September 28th - 10:00 am to 11:30 am

Meadows By Design



Speaker: John Greenlee
Greenlee & Associates, California
Speaker Bio

Click here for seminar pricing ...

A trailblazer in reinventing America's turf-lawn culture, John Greenlee has created grass ecologies for public and private gardens such as L.A.'s Norton Simon and the Getty Museum, Disney's Animal Kingdom in Florida and the San Diego Zoo. He also designed private gardens for Ed Harris, Diane Keaton, Katherine Bigelow, Ellen DeGeneres and Steven Spielberg.

Founder of Greenlee Nursery and author of The American Meadow Garden, John is as excited about meadows today as he was 25 years ago when he opened the first specialty grass nursery on the West Coast.

In this seminar, John will show you inspiring meadow gardens and the natural grass ecologies that inform them, and talk about the grasses he finds indispensable.


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Wednesday, September 28th - 10:00 am to 11:30 am

The Female Factor

How to use HER playbook to up your sales game.
Coffee Sponsor : Kato's Nursery ( 2007 ) Ltd.

Speaker: Mary Charleson
Greenlee & Associates, California
Speaker Bio

Click here for seminar pricing ...

The world of business is driven by sales. When women buy or influence as much as 80% of purchases, you need to understand how to outsmart your competitors and play by her rules. Because when you do, you not only sell more effectively to her, you also sell more to men.

Using research, personal experience and interviews with both industry experts and women on the streets of Vancouver, you'll learn what women want through 10 strategic game plays to connect with her and improve your sales.


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Wednesday, September 28th - 12:30 pm to 2:00 pm

Creative Solutions for Small Spaces



Speaker: Beth Edney
Designs By The Yard, Ontario
Speaker Bio

Click here for seminar pricing ...

Small spacing: the ultimate challenge for skilled and experienced designers alike. Beth Edney shares creative ways to address the challenges of designing for the 'coziest' of spaces.

Learn how to select ideal hardscape materials, how to design privacy into tight quarters, and how railings, fences, and plant selection can make the smallest gardens seem inviting.


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Wednesday, September 28th - 12:30 pm to 2:00 pm

Twenty Questions: The Plant Diagnostics Edition



Speaker: Jim Chatfield
Ohio State University, Ohio
Speaker Bio

Click here for seminar pricing ...

It's a whole new world when it comes to treating plant pests and diseases, and the best tool in your wheelbarrow is a solid diagnostician, who can address the cultural and environmental factors that cause plant problems.

Jim Chatfield's Twenty Questions (based on real-life case studies) will help your team get to the root of the matter and assure plant quality and health for your clients. This session is a winner for nursery and landscape IPM managers.


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Wednesday, September 28th - 3:00 pm to 4:30 pm

Sustainable Water Management Techniques

Seminar sponsored by Aquascape Inc.

Speaker: Ed Beaulieu
Aquascape Inc., Illinois
Speaker Bio

Click here for seminar pricing ...

A master class in water management with Ed Beaulieu, Chief Sustainability Officer of Aquascape, Inc.!

Pour over the design, sale, and implementation of rainwater capture systems through this case study of sustainable projects, and learn how you can efficiently capture, filter, and store water for use with a few conscientious design techniques.


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Thursday, September 29th - 10:00 am to 11:30 am

Eco-Chic Outdoor Living & Exterior Design



Speaker: Senga Lindsay
Senga Landscape Architecture Inc., British Columbia
Speaker Bio

Click here for seminar pricing ...

Awarded 'Best of the City' by Vancouver Magazine in 2010 and Western Living Magazine's '2009 Landscape Architect of the Year'
, Senga will show you how to create amazing eco-chic landscapes.

Discover the 10 key goals for creating sustainable gardens while learning the nuts and bolts of planting design. You will also learn how to decorate and accessorize with eco-chic flare. Senga will also reveal the latest in lighting, rain chains and rain barrels, water bowls, compost systems and more.

Learn more about Senga at www.SengaDesigns.com .


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Thursday, September 29th - 10:00 am to 11:30 am

Organic Science as it Relates to Nutrition &
Soil Conditioning
( Sponsored by Davey Tree Expert Company )

Speaker: Dr. Roger Funk
The davey Tree Expert Company
Speaker Bio

Click here for seminar pricing ...

By understanding the science of organics, you can put the words organic, effective, cost-effective and environmentally sustainable all in the same sentence…..and mean it!

You can't support the natural processes in the soil to grow plants unless you understand how nature does it and, contrary to popular opinion, Mother Nature doesn't use a magic wand, she has a highly sophisticated chemistry set! Managing soil for plant growth is essentially managing the carbon:nitrogen ratio.


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Thursday, September 29th - 10:00 am to 11:30 am

Question Based Selling
A Consultative Selling Approach for Winning & Keeping Customers
in the Value Era.

Speaker: Greg Campeau
Campeau Learning, British Columbia
Speaker Bio

Click here for seminar pricing ...

It's a hyper-competitive 21st century, customers have more choice, which gives them more power which means that they are more demanding and less loyal.
The game of selling has changed, the key question is…has your mind-set, skill-set and tool-set changed?

Research findings are clear - the use of traditional high pressure selling strategies and techniques in today's marketplace is not only non-productive, it is actually counter-productive to sales cycle success.

In this fast paced, practical session you will learn new tools, skills, and techniques that will enhance your selling effectiveness in the new economy, including:

- Seven success principles of selling in the information age.
- The essential difference between 'Influence' and 'Persuasion'.
- The key strategy to develop 'Trust' and 'Credibility'.
- Strategies on how to best create and communicate 'Distinctive Value'.
- How to build customer relationships that create and sustain loyalty.
- How to ask a systematic sequence of four core persuasive questions.
- How to present solutions in a manner that customers will listen, understand, believe and remember.


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Thursday, September 29th - 12:30 am to 2:00 pm

Memory Match: Woody Plants for
Sustainable Landscapes
( Seminar sponsored by Peel's Nurseries Ltd. ).

Speaker: Jim Chatfield
Ohio State University, Ohio
Speaker Bio

Click here for seminar pricing ...

Can you match your menu of plants to their preferred habitats?
Add to your fundamental skills in proper plant selection with Jim's informative discussion of woody landscape plants for different environments. Jim will share the principles of having a plant selection routine that addresses disease and pest resistance, soil issues, cultural practices, customer expectations of maintenance, and much more.


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Thursday, September 29th - 12:30 am to 2:00 pm

Biologicals & Botanicals



Speaker: Dr. Michael Brownbridge
Vineland Research Station, Ontario
Speaker Bio

Click here for seminar pricing ...

April 22nd 2009. Overnight, the introduction of Ontario's Cosmetic Pesticide Ban removed over 250 products
that had previously been used to control insects, weeds and diseases in the urban environment, leaving the general public and landscaping community with few proven pest management tools for lawns and home gardens.

In the past, access to relatively inexpensive broad-spectrum, persistent insect and weed control products meant that they were often applied whether they were needed or not, or could be used reactively in response to insect damage or weeds. Now that all the old 'quick fixes' are gone, the emphasis has to be on production of a healthy lawn as the first line of defence, with a shift from curative to preventative pest and weed management approaches.

The ban has also created opportunities for alternative pest management tools to penetrate the market, particularly biopesticides (based on naturally-occurring microorganisms, nematodes and plant-derived products). To achieve good insect control, though, not only are effective new products needed, but also appropriate knowledge on how to use them.

With a similar scenario present in many BC municipalities, this session will focus on some of the lessons learned in the 'Ontario experience', and provide insights into some of the research activities underway to test and develop reliable new ways of controlling lawn pests in an urban landscape.


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Registration

There are several quick and easy ways to register for the CanWest 2011 Education Program. Register by September 9th to receive "Early Bird" discounts and to avoid missing out on your chosen sessions due to sell outs.

Online Registration

You are encouraged to contact the CanWest show team with any questions you may have regarding the 2011 Education Program.

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